Creative

    Increasing Trust Across the Entire Internet

    UTU protocol UTU is pioneering new models of digital trust to help online businesses and consumers engage and transact in an easier, safer, and more trustworthy way. For business

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    What is UTU?

    UTU’s mission is to become the trust infrastructure of the entire internet, replacing anonymous star ratings, reviews, and scores as the de facto trust mechanisms of our digital lives.

    Trust API and SDK
    Trust API and SDK
    UTU’s Trust API replaces typical rating and review tools and uses AI to adapt to users’ unique preferences and context. This allows businesses to provide personalized recommendations to increase conversions and sales.
    For business
    UTU Protocol
    UTU Protocol
    The UTU protocol uses blockchain to ensure reviews and ratings can’t be manipulated. The protocol compensates users who provide accurate ratings and allows full control of data privacy.
    Learn more

    Trust Solutions for Your Industry

    UTU provides trust solutions to increase conversions for many industries, including lending and financial services, peer-to-peer marketplaces, and more.

    Lending and Financial Services
    Lending and Financial Services
    Increase loan volume and minimize default risk by creating customized, more accurate borrower credit scores.
    Family and Pet Care
    Family and Pet Care
    There’s nothing more important than family. Give your users a better way to determine the trust of the babysitters and care providers on your platform.
    Local Home Services
    Local Home Services
    Customers trust local contractors who repair their homes. Make sure reviews of these contractors can’t be manipulated.
    Freelancing Platforms
    Freelancing Platforms
    Increase trust between service providers and users who hire them with legitimate ratings and reviews.
    Peer-to-Peer eCommerce
    Peer-to-Peer eCommerce
    Implement ungameable ratings and reviews to ensure that buyers and sellers are honest, payments are made, and goods are delivered.
    Mobility and Ridesharing
    Mobility and Ridesharing
    Increase trust and safety for your drivers and riders. UTU has already been implemented in ridesharing platforms across Africa. 
    Learn more

    “In a networked world, trust is the most important currency.”

    -Eric Schmidt, Executive Chairman, Google

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    Selected Partners and Investors

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    Press

    Press
    July 14, 2021
    UTU Launches Creditworthiness API to Improve the Accuracy of Traditional and DeFi Credit Assessments for Lenders
    Press
    July 14, 2021
    UTU Launches Creditworthiness API to Improve the Accuracy of Credit Assessments for Lenders
    Press
    June 8, 2021
    Top African Blockchain-Based Companies Transforming Business Services Today
    Read more UTU press

    Where to Buy UTU Coin

    See UTU Coin metrics on:

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    Blog

    Digital Trust
    October 26, 2021
    Online Reviews Can Make or Break Your Business — 5 Ways to Leverage Them for Growth
    Partnerships
    October 18, 2021
    UTU and Yellow Brick Road Form Channel Partnership to Expand Trust Infrastructure Adoption in Nigeria
    UTU Updates
    October 1, 2021
    The UTU Update - September 2021
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      Roadmap

      Cool Timeline

      2021
      February 18

      Q3 2021

      Launch Creditworthiness API (Done!)

       

      Release M-PESA Parser API (Done!)

       

      Deliver Ocean Market Integration Milestone 1 – Web App with UTU Trust Signals

      February 18

      Q4 2021

      Launch UTU Protocol Testnet

       

      Deliver Ocean Market Integration Milestones 2 and 3 – Integrate UTU Trust Signals Directly into Ocean Market

       

      Release Trust SDK for Android

      February 18

      Q1 2022

      Launch UTU Mainnet

       

      Deliver Ocean Market Integration Milestones 4 and 5

       

      Update DeFi Portal

      February 18

      Q2 2022

      Extend Trust API/SDK to Additional Sectors and Platforms

       

      Launch UTU Developer Program

       

      Introduce UTU Governance Process

      Contact Us

      Reach out to learn more about how UTU can help you increase trust for your platform.

       

      [email protected]

      +254 115 462 247