Creative

Increasing Trust Across the Entire Internet

UTU protocol UTU is pioneering new models of digital trust to help online businesses and consumers engage and transact in an easier, safer, and more trustworthy way. For business

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What is UTU?

UTU’s mission is to become the trust infrastructure of the entire internet, replacing anonymous star ratings, reviews, and scores as the de facto trust mechanisms of our digital lives.

Trust API and SDK
Trust API and SDK
UTU’s Trust API replaces typical rating and review tools and uses AI to adapt to users’ unique preferences and context. This allows businesses to provide personalized recommendations to increase conversions and sales.
For business
UTU Protocol
UTU Protocol
The UTU protocol uses blockchain to ensure reviews and ratings can’t be manipulated. The protocol compensates users who provide accurate ratings and allows full control of data privacy.
Learn more

Trust Solutions for Your Industry

UTU provides trust solutions to increase conversions for many industries, including lending and financial services, peer-to-peer marketplaces, and more.

Lending and Financial Services
Lending and Financial Services
Increase loan volume and minimize default risk by creating customized, more accurate borrower credit scores.
Family and Pet Care
Family and Pet Care
There’s nothing more important than family. Give your users a better way to determine the trust of the babysitters and care providers on your platform.
Local Home Services
Local Home Services
Customers trust local contractors who repair their homes. Make sure reviews of these contractors can’t be manipulated.
Freelancing Platforms
Freelancing Platforms
Increase trust between service providers and users who hire them with legitimate ratings and reviews.
Peer-to-Peer eCommerce
Peer-to-Peer eCommerce
Implement ungameable ratings and reviews to ensure that buyers and sellers are honest, payments are made, and goods are delivered.
Mobility and Ridesharing
Mobility and Ridesharing
Increase trust and safety for your drivers and riders. UTU has already been implemented in ridesharing platforms across Africa. 
Learn more

“In a networked world, trust is the most important currency.”

-Eric Schmidt, Executive Chairman, Google

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Selected Partners and Investors

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Press

Press
July 14, 2021
UTU Launches Creditworthiness API to Improve the Accuracy of Traditional and DeFi Credit Assessments for Lenders
Press
July 14, 2021
UTU Launches Creditworthiness API to Improve the Accuracy of Credit Assessments for Lenders
Press
June 8, 2021
Top African Blockchain-Based Companies Transforming Business Services Today
Read more UTU press

Where to Buy UTU Coin

See UTU Coin metrics on:

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Blog

UTU Updates
April 28, 2022
Open the Doors to the UTU Roadmap!
DeFi, Digital Trust, Partnerships
April 21, 2022
Five Companies align to Launch Africa DeFi Alliance DAO
AI, DeFi, Digital Trust, Partnerships
April 15, 2022
UTU and Evai to integrate signals, unlock 360 degree decision support
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    Roadmap

    Cool Timeline

    2021
    February 18

    Q1 2022

    Launch the UTU Protocol Testnet

     

    Deliver Ocean Market Integration Milestones 2 and 3

     

    Open Up Our Roadmap

     

    Launch UTU Grants and Bounties

    February 18

    Q2 2022

    Launch UTU Mainnet

     

    Extend Testnet with Data Privacy Controls and UTT → UTU Conversion Mechanism

     

    Deliver Ocean Market Integration Milestones 4, 5, and 6

    February 18

    Q3 2022

    Integrate More Data Sources into the UTU Protocol

     

    Deploy Browser Extensions

     

    Deliver Ocean Market Integration Milestone 7

     

    Introduce the UTU Governance Process

    February 18

    Q4 2022

    Extend Trust API/SDK to support additional Sectors and Platforms

     

    Release Android and iOS SDKs for the UTU Trust API

     

    Deploy UTU User Dashboard on Mobile

    Contact Us

    Reach out to learn more about how UTU can help you increase trust for your platform.

     

    [email protected]

    +254 115 462 247