About utu
UTU means humanity in Swahili. Our name both reminds us of our company’s roots in Kenya and our vision of a safer, more trusted digital world, built around relationships just like the real-world.
In a networked world, trust is the most important currency.
What we do
UTU’s Trust API seamlessly serves up personalized recommendations for trusted service providers on sharing platforms to drive your conversion, satisfaction, retention, and viral acquisition.
FAMILY SERVICES
Do you run a babysitter or nanny platform that is constrained by lack of trust? UTU has a solution to drive trust on your platform and supercharge your KPIs.
Online Professional Services
Do you run a platform for digital services like coding, content writing, or other professional services? Does service quality volatility hurt customer satisfaction and retention? Let UTU bridge your trust gap.
HOME SERVICES
Does your platform expose your customers’ or providers’ homes to unknown persons? Is lack of trust keeping you from crossing the chasm? UTU’s trusted recommendations are your bridge across the chasm.
P2P LENDING
Are you trying to build a trusted P2P FinTech Platform? Evaluate credit risk with little or no formal data? Understanding correlational risk in your portfolio?
P2P ECOMMERCE
Do you run an e-commerce platform that is constrained by lack of trust? UTU has a solution to drive trust on your platform.
MOBILITY SERVICES
UTU’s Technology already powers a family of interoperable mobility platforms in 5 countries across Africa.
Tell us about your trust problems
Let's work togetherOur advantages
Trust | Personalized
Our trust engine runs on machine learning powered graph database adapting for each users unique preferences and trust model. Our engineers are wicked smart.
Conversion | Satisfaction | Virality
Discover the power of trust and relationships to drive sales comparing to all other factors. Drive conversion by up to 20%, satisfaction by up to 10% and generate up to 30 invites per new user.
Trust As a Currency
Nobody wants to go somewhere to buy trust, they want it there, baked in, when they’re looking for the goods and services they need. We bring the trust to you for a seamless customer journey.
Customized to Your Needs
Trust is highly individual, contextual, and constantly evolving. Let us help you build trust specifically for your marketplace or business.
Simple API
Connect to our API quickly and bring some UTU to your users.
Priced to Fit You
Talk to us about custom pricing to fit your need. Our free package is pretty cool too.
Our team
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Our Amazing Partners & Investors
